CrowdStrike revealed a new tiered program for reseller partners to further accelerate sales and offer partners additional revenue streams through partner-provided services, solutions, and other opportunities.
The Elevate Partner Program is a unified partner program that incorporates all security solutions, partners and their go-to-market models. It encompasses a “whole-ecosystem” approach based on six paths to partner engagement and profitability — Channel, Technology Alliances, MSSPs, OEMs, CrowdStrike Platform, and Cloud Procurements.
With this announcement, CrowdStrike continues to evolve the Elevate Program to give global partners flexibility to choose how to engage and go-to-market with CrowdStrike, while rewarding top performing partners.
The Elevate Program will now better enable new and existing partners to develop expertise around specific technology areas and industries, so they can serve their customers and differentiate through their partnership with CrowdStrike, one of the industry leaders in endpoint protection.
“The updated CrowdStrike Elevate Partner Program, a tiered benefits program for CrowdStrike partners, establishes a framework for resellers to effectively leverage their partnership with CrowdStrike to accelerate sales and introduce new revenue stream opportunities,” said Matthew Polly, vice president of Worldwide Business Development and Channels, CrowdStrike.
“At CrowdStrike, partners are a core part of our business, allowing us to reach more customers and meet the global demand for our technology. With today’s announcement, we actively expand on opportunities and build on mutual successes, while delivering more benefits, enablement, and rewards for our ecosystem of partners.”
The newly introduced program tiers include the following classifications: Associate, Resell Focus, Resell Elite, and Partner Security Service.
“As a leading security solutions integrator, Optiv is committed to helping our clients plan, build, and run holistic and successful outcome-based cybersecurity programs,” said Todd Weber, vice president of partner research and strategy, Optiv.
“People, process, and technology all play equally large roles in optimizing and rationalizing an enterprise’s existing, and sometimes outdated, system architecture. Combining Optiv’s ‘inside-out’ approach with CrowdStrike’s cloud-based endpoint security platform enables organizations to start with risk mitigation and build out from there to modernize security at the network level. This is intended to help clients move from constantly putting out fires to proactively enabling their businesses.”
“We are excited to be a member of the CrowdStrike Elevate Partner program and provide our customers with the ability to effectively prevent, detect and respond to threats, including sophisticated intrusions. CrowdStrike’s compelling platform approach to delivering the full suite of endpoint protection capabilities, all through a single agent, is completely unique in the industry and aligns with customers’ needs to reduce enterprise complexity without compromising threat protection and the user experience,” said Larry Pfeifer, president, Consortium Networks.