Riya Shanmugam joins New Relic as Group VP of Global Alliances and Channels

New Relic has appointed Riya Shanmugam as Group Vice President of Global Alliances and Channels to further develop and strengthen the company’s partner strategy and channel programs.

New Relic Riya Shanmugam

As enterprises across every industry and region continue to realize the benefits of cloud-based observability as an open, connected, and programmable practice for every engineer across every stage of the software lifecycle, partners will continue to be essential in bringing the value of New Relic One to more engineers.

Cloud veteran to lead charge with partners

Shanmugam joins New Relic from Adobe, where she was the Global Head of Cloud Adoption and Customer Success. Prior to Adobe, Shanmugam served as a customer engineering leader at Google Cloud. She has also held technical and strategic advisory roles for IBM, AMD, Infosys, and several hyper-growth startups.

Shanmugam earned an MBA from the McCoy School of Business at Texas State University and a bachelor’s degree in information technology from the Amrita School of Engineering. She is also a beneficiary of the Leadership Academy at Harvard Business School Executive Education and the Stanford Graduate School of Business for Executive Education.

“New Relic’s mission is to empower engineers with a data-driven approach to observability across the entire software lifecycle so they can plan, build, deploy, and run amazing software that powers amazing digital experiences. Cloud providers, resellers, service partners, MSPs, and technology partners are all crucial to expanding our global observability footprint,” said Riya Shanmugam, Group Vice President of Global Alliances and Channels at New Relic.

“I’ve spent my career working with technology innovators globally to solve complex business challenges through software. New Relic mirrors this experience in its philosophical mindset and in our pursuit to help engineers and developers do their jobs better, faster, more easily, and more efficiently. I’m eager to lead the global channel and alliances organization at a momentous point in the company’s history.”

New Relic’s commitment to the channel

New Relic’s Channel Sales Program had a record year in 2021, driven by its work with AWS and strong channel performance with partners Carahsoft, Megazone, Rackspace, SHI International, SoftwareONE, and others.

Most recently, New Relic demonstrated its commitment to its partner ecosystem with several key initiatives, including a transition to usage-based pricing; the launch of New Relic Instant Observability, an open source ecosystem of 400+ quickstarts to help engineers instrument, dashboard, and alert their entire stack, featuring integrations with Cribl, Fastly, Gigamon, Kentik, Lacework, and Trend Micro; and a strategic five-year agreement with AWS.

Shanmugam’s first initiatives as Group Vice President of Global Alliances and Channels will be to strengthen New Relic’s partner programs, empower the partner ecosystem with resources and tools, and further simplify doing business with New Relic for partners and customers. She will also enhance New Relic’s global channel presence by working with global and regional partners and MSPs to further build practices and catalogs for the observability maturity journey and augment growth with new partners.

“Enterprises of every size and industry are realizing that cloud-based observability solutions are powering modern business. As we see increased demand from our customers in the Americas and abroad, engaging and working with the channel on a global scale will be vital to New Relic’s continued growth,” said Steve Hurn, Chief Sales Officer at New Relic. “Riya brings significant skills and experience in creating value for customers and partners through nurturing a culture of innovation. We’re thrilled to have Riya onboard to lead our next phase of partner and channel growth.”




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